Live Event Printing
LIVE EVENT PRINTING AND EMBROIDERY

Accelerate your brand experience with live printing and embroidery at your event
Live event printing and embroidery turn merchandise into an experience. Instead of handing out pre made giveaways, your guests watch their merch being made, and help make it.
Live printing and live embroidery give your guests an unforgettable brand experience. Attendees choose from up to 18 designs on the day, pick their garment and even pull the print themselves, or watch their cap or hoodie being embroidered in front of them. They leave with custom merchandise carrying your branding and a memory with big visual impact.
Our live event team has over 10 years of experience across UK and European events, exhibitions and brand activations. We bring screen printing and embroidery out of the studio and set them up wherever your audience is, with your designs ready to go and our team on hand to guide every guest through their piece.
From Milan fashion week to festival fields, award ceremonies to tattoo parlours, and record stores to supercar events, we love bringing the experience of screen printing and embroidery to people wherever we are. The queues to get involved speak for themselves.
Live printing and embroidery for festivals, brand activations and more
Live printing and live embroidery work anywhere people gather and want something to remember it by.
Festivals
Give festival goers merch they made themselves. A live print station draws a crowd between sets and sends people home with a one off print from the weekend.
Brand activations and product launches
Put your brand in your audience's hands, literally. Live printing creates a hands on moment around a launch or campaign that people talk about and share.
Retail and in store events
Bring people through the door for a store opening, a collaboration drop or a customer evening, and let them print a limited design or have a cap embroidered on the spot.
Exhibitions and conferences
Stand out on a busy show floor. A live print station gives visitors a reason to stop at your stand and a branded piece to take away.
Fashion weeks, race days and award ceremonies
From Milan fashion week to racecourses and award nights, live embroidery and printing add a crafted, premium moment to an occasion that guests remember.
Record stores, tattoo parlours and supercar events
Some of our favourite events happen in the most unexpected places. If your audience is there, we can bring printing and embroidery to them.
Live embroidery at your event
Live embroidery brings the stitched, premium finish of embroidered merch to your event, made in front of your guests.
Guests choose a design, pick their item and watch it being embroidered on the spot. Embroidery is perfect for caps, beanies, hoodies and tote bags, and we've even customised trainers live in store for adidas. It gives a textured, long lasting finish that feels like something from a shop rather than a giveaway.
We digitise your designs before the event, so every logo is ready to stitch from the first guest of the day.
Just like our studio embroidery, our live embroidery uses Madeira Sensa Green threads, one of the most sustainable embroidery threads in the world.
- Popular items
- Caps, beanies, hoodies, sweatshirts, tote bags and even trainers. Browse our headwear for ideas
- Thread
- Madeira Sensa Green Lyocell, 100% biodegradable, in 144 colours
- Your designs
- Digitised by our team before the event, ready for the day
Live screen printing
- Guests pull the print themselves
- Choose from up to 18 designs
- Ideal for t-shirts, tote bags and sweatshirts
- Bold graphics with big visual impact
Live embroidery
- Guests watch their piece being stitched
- A premium, textured finish that lasts
- Ideal for caps, beanies and hoodies
- Great for logos, badges and wordmarks
Can't decide? You can have live screen printing and live embroidery at the same event, giving guests the choice of a printed tee or an embroidered cap.
From Bristol to Barcelona: where we've taken our live events
Our live event team has taken screen printing and embroidery from our Bristol studio to festivals, racecourses, showgrounds, stores and brand events across the UK and Europe.
Around 730 miles from our studio, and counting
Our furthest live event so far took us to Barcelona, around 730 miles from our Bristol studio as the crow flies. Along the way we've set up in Milan, Amsterdam and Paris, and at festivals, racecourses, showgrounds and stores across the UK, from Liverpool and Leeds to London, Ascot and Kent.
Each trip starts the same way, with our team packing up the presses, screens and garments in Bristol, plus our embroidery kit when it's needed, then setting up wherever the audience is. Festival fields, city streets, shop floors and exhibition halls all work for us.
And we're not stopping there. Wherever your event is in the UK or Europe, we'll travel to bring live printing and embroidery to your guests. Tell us where and when, and we'll plan the journey.
Live event case studies
A few of the brands and events we've taken our live printing and embroidery to.

adidas, Manchester
- Client
- adidas
- Service
- Live embroidery
For four days in April, we set up live embroidery inside the adidas store in Manchester. Every customer who made a purchase could have their adidas trainers customised for free, choosing an MCR design or a limited edition customisation, stitched in front of them on the shop floor.
Live trainer embroidery turned a purchase into a personalised, one of a kind pair, and gave shoppers a reason to come into the store, stay a little longer and share what they'd made.

ADE Festival, Amsterdam
- Event
- ADE Beats
- Service
- Live screen printing
Amsterdam Dance Event, known as ADE, is one of the biggest electronic music festivals and conferences in the world. We took our live screen printing to ADE Beats, the festival's celebration of hip hop, beats and bass, working with Foot Locker.
Festival goers chose from six bold designs, each carrying ADE Beats and Foot Locker branding, and had them screen printed live onto natural tote bags. It gave fans something no merch stand can: a print made in front of them, from a festival they'll remember.

Foot Locker, Milan
- Client
- Foot Locker
- Service
- Live screen printing
In Milan, we set up live screen printing for Foot Locker, bringing the craft of screen printing into the heart of sneaker and streetwear culture.
With one of our printers alongside, guests pulled the squeegee themselves while friends gathered round to watch, with bold teal, red and pink inks loaded on the press. It's the moment live printing is all about: seeing a print come to life, and knowing you made it.

O’Reilly, Barcelona
- Client
- O’Reilly
- Service
- Live screen printing
We travelled to Barcelona to bring live screen printing to O’Reilly’s stand in a busy conference hall. Attendees queued along the barrier to print their own black t-shirt with a bold pink "Be Data Driven" design, and finished shirts were hung up along the stand as they came off the press.
For corporate events and conferences, live printing is an easy way to get people talking, keep them at your space for longer and send them away with merch they actually want to wear.

Brompton, The Mall, London
- Client
- Brompton
- Service
- Live screen printing
On The Mall, one of London's most famous streets, we set up live screen printing for Brompton, the London folding bike brand. Under two Brompton branded gazebos, our team ran several presses at once with a range of designs for guests to choose from.
Riders crowded in to get a print, many still in their helmets and cycling shoes, and some with their folded Bromptons in hand. It's a perfect example of what live printing does at an outdoor event: the queues to get involved speak for themselves.
Why brands book live printing and embroidery
Live printing and embroidery are merchandise and entertainment in one. It gives people a reason to come to you and a reason to remember you.
It draws a crowd
People love watching a print being pulled or a logo being stitched. A working press or embroidery machine is eye catching, and the queues it creates bring more people to your space.
Guests keep what they make
Merch someone printed themselves means more than a freebie. It's a one off piece with a story behind it, so it gets worn rather than forgotten.
It's made for sharing
The moment a guest lifts the screen to reveal their print, or watches their logo stitch into a cap, is made for photos and video, giving your event content that spreads beyond the day.
Your brand in their hands
With up to 18 designs to choose from, you can showcase a whole campaign, collaboration or range, and every print carries your branding out of the event.
Planning your live printing or embroidery event
We'll work with you from the first enquiry to the last print of the day.
On the day, every guest follows the same simple journey at our live print station, from picking a design to taking their print home. The steps below show how we get your event ready for it.
How a live print works
What every guest does at our live print station.
- Pick a design Up to 18 designs Your artwork, ready on screens at the station
- Choose a garment Your range From a range of garments chosen with you before the event
- Pull the print Hands on Guests pull the squeegee themselves, with our team alongside
- Take it home One of a kind Custom merch with your branding, made in front of them
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Tell us about your event
Send us your event details, how many attendees you expect and your dates, and we'll talk through what's possible.
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Choose your designs
Pick up to 18 designs for guests to choose from. We'll get your artwork ready for screen printing and digitise it for embroidery.
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Pick your garments
Choose what guests can personalise, from t-shirts and hoodies to tote bags and caps and beanies.
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We go live on the day
Our team arrives, sets up and runs your live printing or embroidery station, guiding every guest through their piece.
Brands and festivals we've worked with live
From global sportswear brands to independent festivals, these are some of the names we've taken our live events to.

Live printing and embroidery FAQs
Live event screen printing is when we bring screen printing presses to your event and print custom merchandise on the spot. Guests choose a design and a garment, then watch it being printed, or pull the print themselves. It turns merchandise into a hands on experience with your branding at the centre.
Yes. Guests can pull the print themselves, with our live print team alongside to guide them through each step. It's the part people remember most, and it's why our live print stations always draw a queue.
Guests can choose from up to 18 designs on the day. That gives you room to showcase a full campaign, collaboration or range, or to offer exclusive designs made just for your event.
We're based in Bristol and travel across the UK and Europe. Our live event team has worked in Paris, Amsterdam, Milan, Barcelona, London, Liverpool and Leeds, and at Ascot Racecourse, Hertfordshire County Showground and events in Standon, Euston Hall in Suffolk, Edenbridge in Kent, Bromyard in Herefordshire, Huntingdon in Cambridgeshire and Ilminster in Somerset.
Live printing works brilliantly at festivals, brand activations, product launches, store events, exhibitions, conferences, fashion weeks and award ceremonies. We've also printed at record stores, tattoo parlours and supercar events. If your audience is there, we can bring screen printing to them.
Our live event team has over 10 years of experience across UK and European events, exhibitions and brand activations, working with brands including adidas, Foot Locker, Brompton, MINI and Rough Trade, and festivals such as Standon Calling and The Secret Garden Party.
Yes. As well as live screen printing, we offer live embroidery, so guests can watch their cap, beanie, hoodie or tote bag being embroidered in front of them. We digitise your designs before the event and use Madeira Sensa Green threads, one of the most sustainable embroidery threads in the world. Find out more about our embroidery.
With live screen printing, guests pull the print themselves, and it suits bold graphics on t-shirts, sweatshirts and tote bags. Live embroidery gives a premium, stitched finish that suits logos and wordmarks on caps, beanies and hoodies.
Yes. Running both gives guests the choice of a printed tee or tote, or an embroidered cap or hoodie. Tell us about your event and we'll recommend the best mix for your audience.
Make an enquiry with your event details, how many attendees you expect and your dates. We'll come back to you to talk through designs, garments and how the day will run.
Bring live printing or embroidery to your next event
Tell us about your event, how many attendees you're expecting and your dates, and we'll get back to you with ideas and a plan.